program leadership
At SHIFT27, we develop confident, skilled, and game-ready athletes.
Our sessions are fast-paced, detail-driven, and built with purpose, focusing on skating efficiency, puck control, decision-making, and execution under pressure. Every rep is intentional. Every drill translates to game performance.
We hold a high standard, create a competitive environment, and push athletes to elevate their habits both on and off the ice.
Meet the coaches who set that standard.
GLENN CARNEGIE
“Communication was top-notch and the final outcome was even better than we imagined. A great experience all around.”
coach glennEmmett is a detail-oriented instructor who’s spent the past decade helping people develop new tools, habits, and mindsets. Their approach is clear, practical, and always infused with curiosity and care.
Justin was born and raised in Vancouver, BC, and began seriously pursuing his hockey dream at 16. His path led him through five seasons in the WHL and a 17+ year professional career across Europe, competing in Italy, Austria, Switzerland, Sweden, and spending a decade in Germany. Along the way, he earned three league championships, three scoring titles, two Player of the Year honours, and two Forward of the Year awards. In 2019, his career was recognized with the retirement of his #27 jersey by the Bietigheim Steelers.
His extensive career and global experience shaped a deep understanding of performance, resilience, and the demands of high-level sport. Exposure to different cultures, coaching styles, and competitive environments allowed Justin to develop a well-rounded perspective on what it takes to succeed, both on and off the ice. He brings that knowledge into every interaction, helping athletes build not just skill, but awareness, discipline, and confidence.
As Co-Founder of SHIFT27 The Athlete Hub, Justin leads with a holistic, athlete-first philosophy. His approach goes beyond on-ice development, integrating strength and conditioning, nutrition, recovery, and mental performance into a complete system. With certifications in personal training and nutrition, and a passion for continued learning, Justin is committed to guiding athletes toward long-term success, developing better hockey players, and stronger, more capable individuals.
“The best players aren’t just skilled, they’re consistent, disciplined, and committed to getting better every day.”
Justin — Co-Founder & Performance Coach, SHIFT27 The Athlete Hub